LOYALTY LANDSCAPE 2025 - 2026
TRENDS | EXPERTS’ VISION | BENCHMARK | PERKS
- 250
Slides to help on your loyalty journey - 100
TOP experts interviewed from all over the world - 14
Quoted experts - 14
Trends - 44
Case studies - 22
Industries covered with case studies - 20+
Countries covered with case studies
LOYALTY LANDSCAPE REPORT
250+ slides — with trends, experts’ opinion, benchmark and complimentary perks from different suppliers — everything to prove your ideas and spark your imagination.
Market
Loyalty landscape: current situation, key opportunities, threats and learnings — with top experts’ quotes.
Loyalty landscape: current situation, key opportunities, threats and learnings — with top experts’ quotes.
Trends
14 loyalty industry trends in details: key drivers & most common features, challenges and considerations, how to follow, trend score, what experts say.
14 loyalty industry trends in details: key drivers & most common features, challenges and considerations, how to follow, trend score, what experts say.
Benchmark
44 case studies among 22 industries and across 20+ countries.
44 case studies among 22 industries and across 20+ countries.
Perks
How could a loyalty programmes report possibly exist without its own perks and benefits? Loyalty services providers with extra perks for new client.
How could a loyalty programmes report possibly exist without its own perks and benefits? Loyalty services providers with extra perks for new client.
100 top experts
To evaluate trends and provide comprehensive market overview
All trends were evaluated by 100 top experts from all over the world.
While most engaged experts from India, Italy, Poland, Turkey, UAE and United Kingdom quoted all the trends, current loyalty marketing landscape, key learnings, opportunities and threats.
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While most engaged experts from India, Italy, Poland, Turkey, UAE and United Kingdom quoted all the trends, current loyalty marketing landscape, key learnings, opportunities and threats.
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Trends evaluation
Each trend was evaluated by 100 industry experts and loyalty leaders representing diverse industries and countries. Evaluation included 3 dimensions:
• Business impact
• Implementation complexity
• Anticipated lifespan
All experts were asked to define TOP 5 trends that will receive significant funding and development efforts over the next three years.
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• Business impact
• Implementation complexity
• Anticipated lifespan
All experts were asked to define TOP 5 trends that will receive significant funding and development efforts over the next three years.
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Trends overview
All trends feature detailed description
• Trend summary
• Key drivers & most common features
• Challenges and considerations
• How to follow
• Trend score and how it’s compared to trends’ category average
• What experts say
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• Key drivers & most common features
• Challenges and considerations
• How to follow
• Trend score and how it’s compared to trends’ category average
• What experts say
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Benchmark review
44 case studies among 22 industries and across 20+ countries.
All cases reviewed under the same pillars:
• Features to take as inspiration
• WOW-mechanic
• Tiers
• Rewards and benefits
• Subscriptions
• Add-ons
• Partners
And enriched with different details highlights and score (delivered by our internal expert panel).
All cases reviewed under the same pillars:
• Features to take as inspiration
• WOW-mechanic
• Tiers
• Rewards and benefits
• Subscriptions
• Add-ons
• Partners
And enriched with different details highlights and score (delivered by our internal expert panel).
Covered industries (2 case studies per industry):
• Airlines
• Automotive
• Beauty & Personal care
• Consumer electronics & Home appliances
• Airlines
• Automotive
• Beauty & Personal care
• Consumer electronics & Home appliances
• Department stores
• DIY & Home
• E-commerce
• Ecosystems & Coalitions
• Family entertainment
• Fashion & Apparel
• Financial institutions
• DIY & Home
• E-commerce
• Ecosystems & Coalitions
• Family entertainment
• Fashion & Apparel
• Financial institutions
• Grocery & Food retail
• Healthcare & Pharmacies
• Hotels
• Malls
• Oil & Gas
• Pet care & Products
• Healthcare & Pharmacies
• Hotels
• Malls
• Oil & Gas
• Pet care & Products
• Quick-Service Restaurants
• Residential property & Real Estate
• Sports
• Telecommunications
• Toys & Games
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• Residential property & Real Estate
• Sports
• Telecommunications
• Toys & Games
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Case score
All case studies were scored under 15 criteria within loyalty ecosystem, subscriptions, tiers & gamification, benefits & rewards, personalisation and add-ons by our internal expert panel. Case study score doesn’t reflect all interviewed experts’ opinion, doesn’t represent whether the case is effective or not; rather, it demonstrates our internal expert group personal assessment of specific features and whether those features could be advanced or represent probably the best solution possible.
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Partner perks
How could a loyalty programmes report possibly exist without its own perks and benefits?
Last report’s section includes the list of companies with benefits such as free brainstorms and session, implementation discounts, free loyalty programme audit, gamified loyalty programmes inspiration sessions and more.
Perks are available for all new clients of listed partners, who have purchased the report.
ORDER NOW >
Last report’s section includes the list of companies with benefits such as free brainstorms and session, implementation discounts, free loyalty programme audit, gamified loyalty programmes inspiration sessions and more.
Perks are available for all new clients of listed partners, who have purchased the report.
ORDER NOW >
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aggregion.com
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falconcloud.ae
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itglobal.com
itglobal.com
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New Cannibals is a tribe of acclaimed creative transformation consultants fixated on driving business growth through innovative re-invention.
newcannibals.com
newcannibals.com
Generate more revenue with data-driven experiences and interest-based advertising.
We empower businesses to pull higher AOVs, raise customer loyalty, and increase conversions.
loadstone.io
loadstone.io
Tailored solutions for loyalty marketing: loyalty programmes, subscription services and engagement platforms.
loyalz.online
loyalz.online
Open Loyalty is an API-first engine for introducing gamified loyalty programs at scale to increase profit margin and Customer Lifetime Value.
openloyalty.io
openloyalty.io
Enterprise plug-and-play customer loyalty software. Attract & Retain more customers with the Propello loyalty & reward programme.
propellocloud.com
propellocloud.com
Unlock customer loyalty with The Loyalty Jar, your trusted partner for advanced loyalty solutions.
theloyaltyjar.com
theloyaltyjar.com
Improve your customer loyalty with specialist loyalty strategy & insights from The Loyalty People, a global CRM & loyalty program agency.
theloyaltypeople.global
theloyaltypeople.global
Order now
Terms:
Price: USD 4950.
Format: pdf presentation.
Size: 262 slides.
Terms of provision: 1 business day from payment date.
Price: USD 4950.
Format: pdf presentation.
Size: 262 slides.
Terms of provision: 1 business day from payment date.
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